PROSUS
Long
Updated

Prosus N.V. – Hidden Giant with Breakout Potentia

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Following a strong bullish trend in July, Prosus N.V. is already up 8% month-to-date, and things are heating up. The company is reportedly in talks to acquire Just Eat Takeaway.

However, since Prosus already holds a 24% stake in Delivery Hero, the EU antitrust body has pushed back. Prosus has responded by offering to cut its Delivery Hero stake down to 10%, which could pave the way for regulatory approval.

But beyond the headlines, Prosus is a hidden champion in the European tech sector – with a market cap near €120 billion. The company is a global investor and operator in digital platforms, e-commerce, online classifieds, food delivery, fintech, and increasingly, artificial intelligence. With holdings across high-growth tech assets and a long-term strategy focused on unlocking value, Prosus has a positive, innovation-driven outlook, also constantly implementing AI-infrastructure.

From a technical perspective, the chart is clean and convincing: bullish continuation patterns forming repeatedly, always accompanied by decreasing volume during consolidations – a classic sign of strength. On the daily chart, Prosus is comfortably trading above its 10, 21, and 50 moving averages, indicating strong momentum and trend-following alignment. Especially in the last few sessions, we’ve seen a tight consolidation just beneath the 2021 all-time high, with volume drying up – often a precursor to an explosive move.

Should the Just Eat deal go through, Prosus could quickly push toward the €60 level, aligning with Wall Street targets and implying ~20% upside from current levels. Notably, the RSI remains below overbought, leaving room for a healthy push higher.

One cannot overlook the company’s strategic stake in Tencent, which remains a massive value anchor. Tencent not only provides financial muscle but also ongoing exposure to Asia’s tech innovation – something Prosus continues to leverage smartly.

With solid fundamentals, technical momentum, and a major catalyst on the table, Prosus looks well-positioned for Q3 and Q4 2025.

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Already 5% up overnight and for the market open (Euronext), breakout confirmed trading at around 52€
Note
Prosus NV put in a constructive breakout above the target zone and has since entered a consolidation phase, retesting those prior breakout levels. The market has been choppy, and Friday’s surprising weak labor data knocked the wind out of risk appetite—most major assets were dragged lower, and Prosus was caught up in that broad down-draft, despite the breakout structure still being in play. Gold was the notable exception, rallying as the only clear safe-haven bid amid the risk-off spillover. With equity indices already trading near all-time highs, the conversation around overextension is justified, and the pullback in that context is understandable.

That said, the underlying setup hasn’t materially changed. Prosus’s liquidity profile is relatively light, so price can move quickly in either direction; that makes the current retest a critical inflection point and underscores the need for disciplined sizing and waiting for confirmation. If the broader market avoids a sizeable correction—something in the neighborhood of a 10–15% drop in the S&P 500—the base case remains a gradual appreciation. From current mid-$50s levels, Prosus is well positioned to grind toward the ~$60 area, implying roughly a 10–20% upside over Q3/Q4 2025 into Q1 2026, assuming risk sentiment stabilizes or improves.

The alternative path is driven by macro weakness: a meaningful correction in the S&P 500 would likely drag Prosus down in tandem, and a failure to hold the breakout on this retest (i.e., a breakdown below those levels with follow-through) would invalidate the current bullish thesis and require a reassessment.

Key Takeaways:

Prosus cleared the breakout and is now consolidating, retesting that zone.

Friday’s negative labor surprise depressed broad risk sentiment; gold outperformed as a safe haven.

Markets are trading near all-time highs; overextension concerns are real and amplify downside risk.

Prosus’s lighter volume profile means directional moves can accelerate—retest confirmation and position sizing are essential.

Base case: absent a 10–15% correction in the S&P 500, expect 10–20% upside from mid-$50s toward ~$60 by Q1 2026.

Bear case: a failed retest or a broad market correction would undermine the current setup and force reevaluation.

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