Sturm, Ruger & Company, Inc.
Short
Updated

RGR Earnings

131
Another stock that tanks every earnings, guns are so cheap it's hard to make any money off of them. Too much competition for Tupperware pistols.
Note
Earnings and revenues missed as expected, I'm a gun owner so this is no surprise. S&W was selling M&P Shield 9mm for $220 with rebate.... hard to compete with that.

As pumptarded as the market is, not sure how far this will drop. Would not be surprised at all if it only goes to $50, hard to short a melt up.

My target is $44 support though. We'll see.
Note
Considering their sales are 20% lower than last year, fair price is around $45/share, but the market doesn't do math very well....
Note
trailing P/E of 28 with 20% decline in sales....
Only 3% of float shorted.

AH bid lowered to $40, so no AH action at all.

Not sure what happens tomorrow, but should head to $40 again eventually.
Note
AH bid wasn't lowered, someone took out the $49 and $48 bid.

Nobody going for $40 though, lol.
Note
I only see 5 likes, but if you;re in, I'm putting in a sell order for my $52.5 puts at $10 and calling it good. If it doesn;t hit that then I sell at teh end of the day.

Someone took out the $43 bid AH....
Note
WTF!?!

I've seen some crazy stuff on the market but a 4% bump on a complete earnings miss after a pretty good run up?

Wow, this market is pumptarded, shorts getting squeezed out of everything. Guess I'm taking a $2k loss here, oh well.

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